Our journey began in 2009 when two Israeli military intelligence officers with decades of combined experience in utilizing open source (OSINT, signals (SIGINT) and human (HUMINT) intelligence to enable covert operations realized that the same concepts, processes and technologies deployed in the battlefield could be utilized to make better decisions in the boardroom.
Nine years later and we are a 150-person strong company headquartered and growing in New York with offices in Geneva, London and Tel Aviv. We've created system of insight that transforms the world’s unconnected data into actions to optimize product portfolio health, accelerate new product development and propel breakthrough innovations. And we are honored to enable over 60 of the world’s top brands to make smarter product decisions.
A few of our clients
Our roots in military intelligence drive a
unique approach to data-driven insights
Our data, analytics and delivery professionals are former intelligence officers (HUMINT) with industry expertise traditionally found in business consulting firms
Our precision smart data curation methods (OSINT) are grounded in exclusive industry and category-specific taxonomies/ontologies
We deploy proprietary swarm computing and deep learning technologies inspired by Signals Intelligence (SIGINT) detection systems
We create value by
Elevating Customer Experience
and Patient Outcomes
Optimizing the Ideation and
Driving Business Actions that
Maximize Portfolio Health
Effectiveness and Efficiency
Lowering the Risk of