Humanizing Pet Food

How F&B trends are penetrating the pet food market

Find out what trends in the food & beverage space are cascading into the pet food market.

As pets are forming an integral part of the family and taking on human-inspired diets, we are now seeing trends such as grain-free, raw and vegan emerge in the pet-food market. These trends are similar to the gluten-free, paleo and vegan diets that are dominating the human Food & Beverage space.

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